Affiliate marketing is a performance-based marketing strategy in which a business rewards website publishers or “affiliates” for every visitor or customer that is a result of their marketing efforts.
Incorporating an affiliate program into your websites marketing strategy is an effective way to increase sales without a major investment. Almost all fortune 500 companies have an affiliate program with some having over 60% of their sales resulting from their affiliate program.
Amazon receives almost 80 million visitors in 1 month which is enough people to fill 60 Disneyland’s. It was also reported that almost 40% of their traffic is a result of their Amazon Associates Program which provides their affiliates with a minimum payout of only 6%.