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Have you Scheduled your WordPress Checkup?

By | July 7th, 2017|Blog, Wordpress|

It's 2017 and mobile devices have finally surpassed desktop when it come to performing Google searches. For some reason there are fairly large companies who STILL have websites that are not mobile friendly (Google ranking factor? Yup!) which load slowly due to poor design/hosting (Google ranking factor? Yup!) or have a site design that hinders

Common Issues from Having a Poorly Developed Website

By | May 29th, 2017|Blog, Wordpress|

Being a WordPress Expert & Search Engine Optimization Expert for over 10 years I've become very good at dissecting clients WordPress websites to find out what is holding their websites back from online success, ranking well in Google and lastly why their competitors are outdoing them online. This really all stems back to when my

How Many WordPress Plugins Are Too Many?

By | May 26th, 2017|Blog, Wordpress|

This question has often been asked in the WordPress community and there really isn't answer to be quite honest. Plugins are essentially pieces of code that can be added to WordPress that provide additional functionality. There are literally thousands of WordPress plugins that can offer a solution to almost everything you're looking for. In fact there

Battling Comment Spam? Here’s a quick fix.

By | May 20th, 2017|Blog, Wordpress|

If you've launched a WordPress website that has comments enabled then get ready for an influx of comment spam. Comment spammers only care about getting a backlink from your website for their own SEO benefit by posting a mute or unrelated comment on your blog posts. Getting a lot of comment spam can additionally bloat

Can PPC Affect SEO?

By | May 18th, 2017|Blog, Search Engine Optimization|

  10 years ago I took an Search Engine Optimization class at a local college. My teacher would always iterate that Google's objective is to return the best possible search results to the end users query. Since then, the search algorithm has improved tremendously to the point where a number of unethical or "black hat

WordPress Website Hacked? Install WordFence!

By | March 29th, 2017|Blog, Wordpress|

Today was not a good day for me as I discovered a term my site was ranking very high in search for had dropped from position 4 to 28 in Google search results. I thought I got de-indexed for some unknown reason so I tried a  search for my own companies name "NexToronto". The results

The BEST Free Stock Photo Websites

By | March 22nd, 2017|Blog|

gratisphotography.com Finding the right stock photo for your website is probably one of the most underestimated tasks. Just last night I spent almost an hour looking for ONE image for my own website. A great image can not only improve credibility but also emotionally engage site visitors. The use of stunning photos

5 LINK BUILDING TACTICS TO AVOID

By | February 16th, 2017|Blog, Search Engine Optimization|

Did you know that Google banned its own division Google Japan with an 11-month penalty for buying links from blog reviewers? Is your SEO provider engaging in unsavory, black hat SEO tactics frowned on by Google? You may be experiencing more traffic to your website, but are people engaging with your brand? If you’re noticing

5 Technical SEO Improvements for WordPress & Better Rankings!

By | February 12th, 2017|Blog, Search Engine Optimization|

Improving Website Rankings with Technical SEO In my experience I've met a handful of web developers who lacked knowledge in Search Engine Optimization (SEO) and vice versa (SEO experts who lack knowledge in web development). Having a technical SEO background can be a tremendous benefit to understanding the overlap between WordPress and SEO which can

B&B Niagara – New Affiliate Travel Website

By | February 5th, 2017|Affiliate Marketing, Blog|

I haven't launched an affiliate based website for a long time and last month I finally decided I'd get my feet wet again with a simple travel website. Since my fiancee and I are in love with the Niagara-on-the-Lake region of Ontario for its historic town, beautiful landscapes and wineries I decided to focus on