I lived through the 90’s when our family had a 56K internet modem and pages would load at a crawl. Back then web pages that included large images were immediately skipped. Today internet speeds are exponentially faster yet visitors behaviors haven’t changed. Nobody wan’t to wait for slow loading website to load and Google knows this.
Since Google’s objective is to provide the BEST results to the end user, not only to match the users query but to a lesser extent also consider usability which is why page speed is so important.
As I’ve stated in my previous article, content managers tend to upload images are way too large which is hurting their website rankings and increasing bounce rate. So I cannot stress how important it is to address this issue by either uploading small sized images or by installing WordPress plugins that compress images for you.
After being contacted by Short Pixel, I was able to try another image optimization plugin that took only minutes to install. With one click it cycled through all the images in my WordPress library and optimized them using their advanced compression technology.
I have previously used other WordPress image compression plugins however Short Pixel’s was able to compress my images even further.
Here were the results:
Average compression of your files: 28.26%
Saved disk space by ShortPixel 1.83 MB
Bandwidth* saved with ShortPixel: 17.87 GB
*bandwidth calculation is based on 10,000 impressions/image
Had I used this image optimization plugin originally, the results would have been substantial.
Short Pixel’s image optimization WordPress plugin is free for 100 images/month and can make a larger impact on your website starting at $5/month or choose one-time plans from $9.99. Typically I recommend paying once so you’re not tied to monthly billing cycles. Below is a breakdown of the one-time plans offered by Short Pixel:
If you’re interested in getting a copy of this plugin visit http://www.shortpixel.com.
For professional web development and internet marketing services contact Nextoronto WordPress Development today or call 416.893.3231.