With our SEO expertise, we can help your business increase search visibility and generate more conversions.

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What is Search Engine Optimization?

Search Engine Optimization (SEO ) is the practice of increasing your websites visibility in search engines such as Google.

Google’s main objective is to provide the best search results to an end user. The goal of SEO should be help search engines better understand the relevancy of your website and build authority on your websites topic and target keywords.

NexToronto has performed hundreds of website audits and have discovered that one of the major setbacks that affects the success of websites is the absence of SEO. While most web designers or web developers may be proficient in building visually appealing websites, they tend to neglect SEO. As a result, the clients investment in their website development does not yield an ROI.

Most websites receive almost 70% of their overall traffic from the organic search results.

This practice of search engine optimization is both an art and a science.

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On-Page SEO & Technical SEO Setup

On-Page SEO is the practice of optimizing pages within a website in order to improve search engine visibility and target keywords for better rankings. This includes optimizing HTML elements, code and content.

Technical SEO refers to the process of optimizing your websites infrastructure to improve how search engines crawl and index your website.

Common factors which are part of our On-Page SEO & Technical SEO process include:

  • Title Tags – This HTML element specifies the title of a web page. You can view the title of a web page by hovering over a browsers tab. Title tags are also used to construct your websites listing in the search results page (SERPs).

  • Meta Descriptions – Meta descriptions are hidden HTML elements on web pages that are set to describe the content on a web page.¬† They are used in creating¬† listings in the SERP’s below a search listings title. We make sure that you’re websites meta descriptions are unique, relevant, meaningful and contain target key words.

  • Content – You may have heard the saying “Content is King”. This is probably the most crucial part of SEO that is typically overlooked. High quality, original content that includes target keywords is important if you’d like to rank for key terms.

  • URL Formatting – The URL is the address of a web page. Often ignored, it’s important to include target keywords in website URL’s and make sure they are search engine friendly.

  • Responsive Design – Google previously launched Mobilegeddon which was an algorithmic update to place priority on responsive websites. We ensure that your website displays correctly on all devices including smartphones, tablets, laptops and desktops.

  • Improved Site Speed – Having a slow loading website can have several consequences including high bounce rates, affect search engine ranking and lower conversions. Our on-page SEO process will improve your page loading time through website caching, optimized images, script compression and other factors.

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Get an in-depth SEO Audit

Is your website optimized for search? How do you stack up against your competitors? Was your website setup correctly?

NexToronto provides an in-depth SEO audit service for only $299 which carefully reviews your WordPress website for missing SEO factors and where enhancements can be made.

This service is ideal for businesses and website owners who would simply like to know whether SEO was setup (or setup correctly) on their website, in addition to receiving valuable information on how to gain the competitive edge in Google.

Our SEO audit service check your websites content, website coding & infrastructure, individual pages, XML sitemaps and more to ensure your website was setup correctly, performing optimally for users and optimized for search.

Search engine optimization is becoming increasingly important for website owners so their business can be found online. By ignoring SEO can not only cause your business to lose potential customers to competitors in your industry but also make your website irrelevant. After all, When was the last time you were searching for a business and navigated passed page 1 of the search results?

Why Choose NexToronto For SEO ?

What’s the point of having a website if nobody can find you?

NexToronto implements SEO as a part of our web development process so that our clients can receive the traffic and conversions they deserve.

Unfortunately many web designers do not implement SEO and business owners are unaware. As a result, websites perform poorly and competitors monopolize search engine market share.

With over 20 years experience in search engine optimization, we’ve helped businesses stand out in their niche and achieve optimimal organic search engien results.

We will provide our clients reports so they can keep track of how their websites progress and gain perspective on how our strategies are impacting their website and overall business.

NexToronto provides competitive packages that will be make an impact on your website in the Search Engine Results Page (SERP). Our SEO strategy is carefully designed so that your business can get a positive ROI.

WordPress SEO Setup

WordPress has become the most widely used content management system on the internet and used to power over 1/3 of websites. Unfortunately most WordPress websites are not setup or optimized correctly for Google and other search engines.

Wit our combined knowledge of SEO and expertise in WordPress, we ensure your website is setup and optimized correctly for major search engines.

This process involves implementing and/or improving on-page & technical SEO factors within your WordPress website through a pragmatic SEO approach and the use of implementing and configuring high quality WordPress plugins.

If you already have a WordPress website and looking to boost your search engine rankings, this valuable SEO service is one that your business can’t ignore in order to stay competitive.

Basic SEO Setup

Advanced SEO Setup

SEO Site AuditSEO Site Audit
Optimize up to 20 PagesOptimize Up to 50 pages
HTML Tag optimizationHTML Tag optimization
WordPress plugin installationWordPress plugin installation
XML Sitemap SubmissionXML Sitemap Submission
XCompany Schema Setup
XPage Speed Optimization
XWeb Hosting Optimization