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ppc

/Tag:ppc

Boost your AdWords Campaign with Landing Pages

By | 2018-06-20T16:50:25+00:00 June 20th, 2018|Blog, Wordpress|

Many companies running pay-per-click (PPC) campaigns are unfortunately sending traffic their website which may be poorly designed, have poor usability, no clear call-to-action, load slowly and a host of other issues that are deterring visitors from converting into leads or sales. Another common issue I notice is when PPC ads point directly to the home [...]

Can PPC Affect SEO?

By | 2018-05-21T03:26:28+00:00 May 18th, 2017|Blog, Search Engine Optimization|

  10 years ago I took an Search Engine Optimization class at a local college. My teacher would always iterate that Google's objective is to return the best possible search results to the end users query. Since then, the search algorithm has improved tremendously to the point where a number of unethical or "black hat [...]