Web Development & Internet Marketing Blog Toronto

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Affiliate Marketing & How I Become an Affiliate Marketer

Affiliate marketing is a performance based marketing that allows an affiliate to earn a commission whenever they refer a paying customer to an advertisers website. While affiliate marketing is sometimes promoted to be a easy way to make money it couldn't be far from the truth. My education, experience and passion for learning has led me to become a successful affiliate marketer and it's nothing that can be taught in 1 day as some might think. If you're already a blogger, web developer or internet marketer you may already have most of the tools necessary to help you thrive in this almost taboo form of marketing which is often times confused with MLM (multi-level marketing). "Affiliate marketing has made [...]

Boost Sales with an Affiliate Program

If you're running an online shop or looking to generate leads to your website you may want to consider setting up an affiliate program. It really isn't surprising that Amazon is the world's largest online retailer, however most people aren't aware that most of their revenue is generated from their affiliate program which makes up roughly 40% of their online sales. Affiliate Programs Explained Affiliate programs are essentially a software or online solution which integrates with your website. The software provides online marketers or "affiliates" to signup and promote offers or products on a vendors website and receive a commission when a sale or lead is generated for their marketing efforts. The software includes a dashboard [...]

Why Your Site Needs an SSL Certificate

What is an SSL certificate? If you look at the address bar you'll sometimes the prefix http or https in the URL. HTTP stands for hypertext transfer protocol and HTTPS means that the site is using an encryption method through SSL. SSL stands for (Secure Sockets Layer). The SSL certificate is a digital certificate that authenticates the identify of a website and encrypts information between the browser and the server and returned using a decryption key. This means that the data undecipherable and keeps sensitive information such as personal or credit card information safe from hackers. Why it's important to have an SSL certificate in 2017 Google Chrome which has nearly 60% market share [...]

5 Factors MOST WordPress Websites Are Missing

Whether you've built a WordPress yourself or hired someone else to do it, I've found that there are common factors which always seem to be missing when I'm auditing websites. These factors mentioned in this article are crucial for many reasons that can impact visitor site experience, your ranking in Google and potentially making your website vulnerable to hackers. 1. SSL Certificate 10 years ago I would only recommend clients purchase an SSL certificate if their site had a shopping cart. There was much debate on whether an SSL certificate would impact site speed negatively which only proved to be false as it allows a much faster connection for all modern web browsers. As of 2017 it was been widely [...]

NexToronto Can Help Your Hemp Business Grow

The legalization of marijuana in Canada  is projected for 2018, hemp growers and cannabis product shops are becoming more common across the country. NexToronto is offering to help Canadian and American hemp growers and cannabis companies build a strong online presence through our professional and reliable services in WordPress development and online marketing. Our aim is to provide the following services for any hemp companies through: Websites developed in WordPress Ability to sell products online with ecommerce integration Pay Per Click Advertising if applicable Search Engine Optimization services for better Google ranking Affiliate Programs (As affiliate marketers and managers) Content Marketing services through regular blogging Social Media Integration on all platforms We are experts in WordPress which has become the [...]